Fredrikedge, a trusted e-commerce website development company in Chennai, partnered with OfferProduct.in to design and develop a conversion-focused e-commerce platform with full SEO implementation. The primary goal was to build a fast, scalable, and search-engine-friendly online store that drives organic traffic, improves product visibility, and increases online sales across India.

This project highlights Fredrikedge’s expertise in e-commerce website development, SEO for e-commerce websites, and conversion-driven digital solutions.

Client Overview – Online Shopping Platform in India

OfferProduct.in is an e-commerce platform focused on providing attractive product deals and offers through a user-friendly online shopping experience. The brand required a robust website that supports SEO-optimized product listings, smooth navigation, and a secure checkout process.

Project Objectives – E-commerce Website & SEO Implementation

• Build a scalable and secure e-commerce website

• Implement complete SEO optimization from the ground up

• Improve product page visibility in Google search results

• Enhance user experience and conversion rate

• Drive consistent organic traffic and sales growth

Strategy – E-commerce & SEO Strategy in Chennai

Fredrikedge created an integrated e-commerce + SEO strategy that aligned technical development with search engine requirements. The strategy focused on SEO-friendly site architecture, optimized product categories, fast page speed, and mobile responsiveness. Local and national SEO keywords were mapped to improve visibility for competitive e-commerce search terms in India.

Approach – SEO-First E-commerce Development Approach

Our approach ensured SEO was implemented at every stage of development. URL structure, meta tags, heading hierarchy, internal linking, and schema markup were planned before development began. This SEO-first approach ensured OfferProduct.in was fully optimized for search engines from launch.

Execution – E-commerce Website Development with SEO

Fredrikedge executed the project through end-to-end e-commerce website development with built-in SEO implementation. The website was developed with responsive design, fast loading speed, and secure payment integration. Advanced on-page SEO, technical SEO, and content optimization were implemented across product, category, and landing pages.

Technology – Scalable & SEO-Friendly E-commerce Architecture

The OfferProduct.in platform was built using modern, scalable technologies suitable for high-traffic e-commerce websites. Performance optimization, secure hosting setup, and SEO-friendly architecture ensured long-term scalability and improved search engine rankings.

Solution – SEO-Optimized E-commerce Website

Fredrikedge delivered a complete solution that includes:

• E-commerce website development

• SEO implementation for product & category pages

• Technical SEO optimization

• Mobile-friendly and fast-loading design

• Conversion-focused user experience

Challenges – E-commerce SEO & Performance Optimization

Key challenges included optimizing large product catalogs, ensuring fast page load speed, and improving organic visibility in a competitive e-commerce market. Fredrikedge addressed these challenges through structured SEO planning, optimized development practices, and performance-focused design.

Results – Organic Traffic Growth & Sales Performance

The SEO-optimized e-commerce website helped improve search engine visibility, increase organic traffic, and enhance user engagement. Product pages achieved better rankings, leading to improved click-through rates and higher conversion potential.

Outcome – Long-Term E-commerce Growth with SEO

With Fredrikedge’s expertise in e-commerce website development in Chennai and SEO implementation, OfferProduct.in now operates on a scalable, search-optimized digital platform capable of driving long-term online business growth.

Project Overview

• Client: OfferProduct.in

• Industry: E-commerce

• Location: Chennai, India

• Services: E-commerce Website Development, SEO Implementation

• Platform: Website

• Outcome: SEO-optimized e-commerce platform with improved visibility